Corporate versus independent new ventures: resource, strategy, and performance differences

Article Abstract:

A study aimed at examining differences between independent ventures (IVs) and corporate ventures (CVs) is presented. The study's results show that CVs and IVs differ in terms of the resources and strategies that they emphasize. In terms of resources, CVs emphasize marketing expertise, proprietary knowledge and internal capital resources, while IVs emphasize brand development, technical expertise and external capital resources.

Author: Simon, Mark, Shrader, Rodney C.
Management Theory & Techniques, Analysis, Management, Corporations

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Out of the frying pan...? Why small business managers introduce high-risk products

Article Abstract:

Some small business managers may introduce new products in less familiar markets because of their dissatisfaction with the firm's performance which may result in economic difficulties for the firm.

Author: Simon, Mark, Houghton, Susan M., Savelli, Sonia
Product introduction, New Products/Services, Small Business, Economic aspects, New products, Home based businesses, New technique, SOHO

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Cognitive biases, risk perception, and venture formation: how individuals decide to start companies

Article Abstract:

A new study investigates risk perception in individuals who decide to start their own companies.

Author: Simon, Mark, Houghton, Susan M., Aquino, Karl
Risk assessment

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Subjects list: Research, Small business, Entrepreneurship, United States
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