Danger looms

Article Abstract:

Small and medium sized businesses have been experiencing growth, which in turn has increased the Australian economy. But in the post-election era with this optimism around, there is a tendency to focus on the marginal returns, to take risks by carrying creditors and increasing stock holdings. Therefore it is of vital importance that small business owners prepare a strategic marketing plan where they can pick up new customers, expand business and increase the target marketing initiatives.

Author: Benjamin, Colin
Economic aspects, Small and medium sized companies

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Take counsel, early and often

Article Abstract:

Many business ventures collapse in the first three years as initial success leads to inappropriate pattern of behavior. A business review group (BRG) made up of friends, supporters and some customers helps to clear goals through a review of the initial business and marketing plans.

Author: Benjamin, Colin
Venture Analysis, Joint ventures, Business enterprises, Strategic planning (Business), Destruction

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Subjects list: Management, Australia, Company business management
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