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Designing teams for speedy product development: the moderating effect of technological complexity

Article Abstract:

Research indicates that one best team format does not exist for rapid product development, particularly if a project varies in its level of technological complexity. Instead, complex projects were found to benefit from a single, dedicated-team format, while simple projects can benefit from maintaining the same leadership but utilizing the contributions of experts employed part-time on the project.

Author: Carbonell, Pilar, Rodriguez, Ana I.
Publisher: Elsevier B.V.
Publication Name: Journal of Business Research
Subject: Business, general
ISSN: 0148-2963
Year: 2006
Management dynamics, Personnel administration, Management, Industrial project management, Project management, Human resource management, Work groups, Teamwork (Workplace), Comparative analysis, Company business management, Company personnel management

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Measurement process context effects in empirical tests of causal models

Article Abstract:

A study is conducted to examine the issue of measurement context effects in empirical tests of attitudinal models. The results indicate that measurement context affected the linkages between the experimentally manipulated brand and price information and subsequent endogenous variables and linkages among the endogenous variables.

Author: Teas, R. Kenneth, Laczniak, Russell N.
Publisher: Elsevier B.V.
Publication Name: Journal of Business Research
Subject: Business, general
ISSN: 0148-2963
Year: 2004
Analysis, Brand identity

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Green and competitive: Influences on environmental new product development performance

Article Abstract:

Environmentally sound new products are found to be more similar than different than non-environmental products.

Author: Peattie, Ken, Pujan, Devashish, Wright, Gillian
Publisher: Elsevier B.V.
Publication Name: Journal of Business Research
Subject: Business, general
ISSN: 0148-2963
Year: 2003
United Kingdom, Product development, Manufacturing industry, Manufacturing industries, Environmental aspects

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Subjects list: Models, Product development, Time to market
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