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Business, general

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Leading by leveraging culture

Article Abstract:

The role of organizational culture in corporate efficacy is examined, and how leadership techniques can foster productive culture. Discussion focuses on how the absence of formal rules regarding the execution of company strategy tends to foster increased employee ownership over their actions and performance.

Comparative analysis, Corporate culture, Leadership, Individual responsibility

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Developing productive customers in emerging markets

Article Abstract:

An overview is presented on developing productive customers, or a consumer base that engages in behavior beneficial to both itself and the company it patronizes. The productive customer development process includes experience, engagement, laddered offerings, and advocacy.

Science & research, Research, Economic aspects, Customer loyalty, Corporate social responsibility, Emerging markets

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Knowledge-sharing hostility in Russian firms

Article Abstract:

Six suggestions for overcoming barriers to knowledge sharing are presented, and managers are encouraged to promote knowledge sharing within their departments.

Russia, Knowledge management, Technology transfer

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