Leighton's eyes are on tempting new horizons

Article Abstract:

Leighton Holdings officials plan to launch new growth strategies that focus on increasing efficiencies and diversification. Leighton will alter operating methods to improve production in its core businesses. It will also enter new markets such as building infrastructure projects, obtaining natural resources from various geographic areas, and providing environmental services.

Author: Ferguson, Adele
Nonbuilding Construction, Highway, Street, Bridge, and Tunnel Construction, HEAVY CONSTRUCTION, EX. BUILDING, Construction industry, Planning, Heavy construction, Leighton Holdings Ltd.

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Digital TV a non-event

Article Abstract:

Issues are presented concerning the lack of interest which has been shown by the general public in Australia in digital television. The marketing and promotion of digital television by the industry and government is discussed.

Author: Ferguson, Adele
Television broadcasting industry, Marketing, Column, Public opinion, Digital television

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Grown-up Wnedy's eyes a more mature market

Article Abstract:

Wendy's ice cream franchise is planning a new image and will target a new consumer profile. The company, owned and managed by Geoff Davis, may also list on the Australian Stock Exchange.

Author: Ferguson, Adele
Ice cream and frozen desserts, Ice Cream and Frozen Dessert Manufacturing, Ice Cream, Management, Australia, Dairy products industry, Ice cream industry, Wendy's International Inc.

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