Sell Your Way To Success
Article Abstract:
Entrepreneurs and small-business owners make important contributions to the sales processes at their companies. They are involved in sales when they build a company and keep this focus when the firm is established. Tactics including projecting the entrepreneur's personality to raise brand awareness, knowing potential clients and emphasizing a personal approach to sales.
Publication Name: Nation's Business
Subject: Business, general
ISSN: 0028-047X
Year: 1999
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Making Your Mark In Movies And TV
Article Abstract:
Small business can get product exposure in motion pictures if the task is approached correctly. Product placement can increase business tremendously. Various ways of placing the name or product of a small business in movies or television programs are suggested.
Publication Name: Nation's Business
Subject: Business, general
ISSN: 0028-047X
Year: 1998
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Capturing customers with TV retailing
Article Abstract:
The 4 largest TV retailing companies have made developing relationships with small company suppliers a top priority. HSN, QVC, Shop At Home, and ValueVision's supply of saleable products is diminishing as competition increases.
Publication Name: Nation's Business
Subject: Business, general
ISSN: 0028-047X
Year: 1997
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