The effects of environmental turbulence on new product development strategy planning

Article Abstract:

By specifying a baseline model with firm innovativeness, market orientation and top management risk taking as antecedents to new product development (NPD), this study examines the impact of environmental turbulence on NPD strategy planning. Study i mplications and recommendations for managers are discussed.

Author: Droge, Cornelia, Calantone, Roger, Garcia, Rosanna
Strategy & planning, Planning, Company business planning

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Uses of Agent-Based Modeling in Innovation/New Product Development Research

Article Abstract:

The article introduces three potential research areas: organizational strategy, knowledge and information flows, and diffusion of innovations, and how agent-based models can be used in these areas. An illustration focuses on how manufacturers should allocate resources to research and development.

Author: Garcia, Rosanna
Management-Creativity, Methods, Models, Business, Comparative analysis, Business research, Business creativity

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Industrial companies' evaluation criteria in new product development gates

Article Abstract:

A study is discussed that examines the evaluation criteria used by companies throughout the new product development process. Several guidelines are presented for project selection and evaluation purposes.

Author: Hultink, Erik Jan, Hart, Susan, Commandeur, Harry R., Tzokas, Nikolaos
Evaluation, New products, Product introduction, New technique

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Subjects list: Research, Management, Product development, Company business management, Time to market
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