BAT division will start taking phone, fax orders for cigarettes

Article Abstract:

Brown & Williamson Tobacco's BWT Direct plans to mail catalogs to thousands of customers to lure smokers into ordering cigarettes by phone, facsimile or mail. The British American Tobacco division hopes this will spur interest in their lesser brands, such as Tareyton. The company is using public databases to verify the age of customers. B & W plans online sales later. The company's sales were down 14% from last year.

Author: Fairclough, Gordon
Marketing/Advertising Methods, Tobacco farms, Tobacco, Tobacco Farming, Brown & Williamson Tobacco Corp., Brown and Williamson Tobacco Corp.

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Tobacco giants prepare new marketing curbs ahead of U.N. treaty

Article Abstract:

Tobacco companies British American Tobacco PLC, Philip Morris Cos. and Japan Tobacco Inc. are in the process of negotiating a treaty with the United Nations called 'Framework Convention on Tobacco Control.' The treaty is voluntary and is a result of the World Health Organization's global smoking cessation efforts. The treaty also involves four smaller tobacco companies and will set international standards for tobacco marketing and advertising procedures.

Author: Branch, Shelly, Fairclough, Gordon
United Kingdom, Japan, Advertising Activity, TOBACCO PRODUCTS, Tobacco Manufacturing, Targets & Markets, Social policy, United Nations, MO, Altria Group Inc., British American Tobacco PLC, Japan Tobacco Inc.

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Star Scientific soft-peddles new cigarette

Article Abstract:

Star Scientific has a new way of curing tobacco that can make a cigarette that is potentially less harmful than regular cigarettes. As the company prepares to launch the cigarett, tentatively called GoldSmoke, it faces a dilemma insofar as there is no proof that cutting down on nitrosamines actually reduces the health hazards of smoking cigarettes.

Author: Fairclough, Gordon
Cigarettes, Cigarette Manufacturing, Star Scientific

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Subjects list: United States, Marketing, Tobacco industry
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