Using corporate social responsibility to win the war for talent

Article Abstract:

Corporate social responsibility is the key of the global companies to maintain its employees and establish good rapport. The study shows how the human resource management of the companies give good benefits and growth to the employees to ensure company's growth and success. Details on the implementation and development of CSR are presented.

Author: Sen, Sankar, Korschun, Daniel, Bhattacharya, C.B.
Marketing procedures, Public affairs, Personnel administration, White Collar Workers, Social aspects, Human resource management, Compensation and benefits, Company personnel management, Customer relations

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How companies become platform leaders

Article Abstract:

Companies can succeed in becoming platform leaders by meeting the business and technological challenges involved in running a firm. The two strategic recommendations on how companies can become platform leaders are discussed.

Author: Cusumano, Michael A., Gawer, Annabelle
Product quality, Management dynamics, Practice, Quality management, Managers

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Subjects list: United States, Business enterprises, Report
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