Eastward Ho for western restaurants
Article Abstract:
A number of restaurant chains based in western Canada have opened outlets in the eastern region of the country, notably Ontario. Among these are Humpty's Restaurants International, Moxie's Classic Grill, Boston Pizza International, Milestones and Panagopoulos Pizza. A perennial reason cited by the chains in diversifying eastward is the fact that Ontario is Canada's biggest national market. The province also has a mature franchise market, which is attractive especially to American franchises looking to expand outside the US.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 1999
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Bronco Branding
Article Abstract:
At Calgary stampede customers can enjoy party and companies can enhance marketing. Many companies such as Coca-Cola at Calgary stampede attracted customers by giving free break fast, free admission tickets for children.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
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Cinnzeo entry stirs U.S. bun battle
Article Abstract:
Cinnzeo, a Calgary, Canada-based bakery chain, plans to open 50 outlets in Texas and southern California. The company had earlier entered the US market with six bakeries in the Florida market.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2001
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