Ethnic media
Article Abstract:
Ethnic media was first seen in Canada in the 1850s as the first Black presses were established, and is now a diverse, dynamic and fast growing sector. There are more than 70 cultures represented in ethnic media with over 300 various media outlets. Ethnic media in television, radio and print, as well as a beginner's guide in ethnic media, are presented.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
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Media computer & data services
Article Abstract:
A directory of organizations in Canada which provide media computer and data services is given. Mailing and contact information, as well as their respective company overviews, are also supplied.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
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Media terminology
Article Abstract:
A glossary of t erms in advertising media is presented . The terms are grouped into these categories: general, broadcast, print, out-of-home, direct marketing and internet.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
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