FRANCE: DANONE INTRODUCES BIO AUX FRUITS 0%

Article Abstract:

Danone has introduced Bio aux Fruits 0%, a line of non-fat yogurt with active bifidus for health, fruit for delicious taste, and no fat content for lightness. This Bio aux Fruits 0% line is for consumers who like tasty food but who also pay attention to their health. It comes in three varieties: cherries, apricots, and peach-nectarine. The recommended sales price is FFr 9.95 for a pack of four 125-gram pots. This new product launch will be backed by a television advertising campaign in spring 2000.

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FRANCE: DANONE INTRODUCES GERVAIS WITH FRUIT

Article Abstract:

Danone has introduced Gervais with fruit, calcium and vitamin D. This product is designed to supplement the nutritional needs of young children. It has a recommended retail price of FFr 9.70 to FFr 18.60. This product comes in packs of 6, 12, and 18 50-gram units, and in packs of 4 and 8 100-gram units.

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FRANCE: FRUIT VARIETIES OF DANONE KID

Article Abstract:

Danone Kid now comes in fruit versions. This new variety of yogurt with fruit, which targets kids, comes in four flavours: strawberry, raspberry, apricot, and peach. They come in packs of four 100 gram pots or twelve 100 gram pots. The recommended sales price is FFr 15.50.

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