Gold standards
Article Abstract:
The methods of building effective public relations strategies for the marketing of luxury brands are described.
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
Luxuries
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
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I want my mp3
Article Abstract:
The need of good public relations to improve the marketing of digital products is emphasized.
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2005
Household audio and video equipment, Consumer electronics industry
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2005
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Runway PR
Article Abstract:
The success of the trend to conduct media events in the guise of fashion shows is discussed.
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2004
Fashion shows
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2004
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Subjects list: Management, Canada, Marketing, Public relations, Company marketing practices, Company business management
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