Holiday Watch: Asian e-commerce may finally ring up sizable sales

Article Abstract:

The Asian Pacific region's e-commerce sales for the holiday season are expected to be 91% higher than last years sales, however, sites must face challenges that are unique to the region. Successful sites must address issues including language barriers and buying styles.

Author: Leonard, Cecile, Greenberg, Ilan
Services information, Statistical Data Included, Services

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Ebabyssia is doing it right

Article Abstract:

Electronic commerce provides Hong Kong baby products retailer, Ebabyasia Ltd. $85,000 in sales per month. Combining electronic marketing with its brick and mortor stores, the company's web site, ebabyasia.com has received foreign investment and projects profitability by May.

Author: Greenberg, Ilan
Sales, profits & dividends, Forecasts, trends, outlooks, Hong Kong, Misc Retail Stores, Miscellaneous Store Retailers, Miscellaneous Shopping Goods Stores, Retail trade, Specialty stores, ebabyasia Ltd.

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Asian marketing

Article Abstract:

New eye-catching banner shapes have been introduced in the U.S. for Internet advertising, and Asian advertisers are starting to experiment with the new formats. However, less than 5% of ad-supported Web sites currently adhere to the new Internet Advertising Bureau standards, mainly due to lack of communication among advertisers.

Author: Greenberg, Ilan
United States, On-Line Information Services, Videotex & Teletext, Advertising, not elsewhere classified, Advertising Services NEC, Other Services Related to Advertising, Standards, Advertising, Advertising services, Marketing industry, Internet/Web advertising, Internet advertising, Interactive Advertising Bureau UK Ltd.

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Subjects list: Marketing, Online services, Internet services, Asia, Home shopping
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