Maclaren McCann
Article Abstract:
Maclaren McCann is an advertising agency based in Canada that was established in 1922. As of Dec 2000, the company employas a staff of 670, and maintains offices in Toronto, Ontario, Calgary, Alberta, Vancouver, British Columbia, Winnipeg, Manitoba, Montreal Quebec. The agency, an affiliate of McCann-Erickson WorldGroup, has seven divisions, including Maclaren MRM, Maclaren McCann Interactive and M2 Unievrsal. In 1999, the firm posted revenues of $71.1 million.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2000
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Maclaren McCann Interactive
Article Abstract:
MacLaren McCann Toronto's interactive division has laid off 10 people in response to the slowing demand for interactive services in the digital sector. As a result of the job cuts, only 105 people remain in the interactive division. The company could not comment on the possibility of more layoffs but says that it has achieved the right size to cater to the needs of its clients,
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2001
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Marketel McCann-Erickson
Article Abstract:
Marketel McCann-Erickson is an advertising agency based in Canada that was established in 1977. As of Dec 2000, the company employs a staff of 125, and has its headquarters in Montreal, Quebec. The ad agency, an affiliate of McCann-Erickson WorldGroup, handles the creative accounts of Air Canada and Rogers AT and T Wireless. In 1999, the firm posted revenues of $15.8 million.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2000
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