Abstracts » Business, international

The big leap

Article Abstract:

The planned acquisition by America Online of Time Warner is a key event likely tohave a major impact on communications and media companies as well as consumers. The two business cultures have to be merged, and the relationship between consumers and producers is changing as a resultof the internet, which allows closer contact with consumers. There is a possibility that narrow interests can be catered for, and the media will be less geared to the lowest common denominator.

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The net gets real

Article Abstract:

The planned acquisition of Time Warner by America Online (AOL) involves AOL stocks being offered at a discount, and this could imply that AOL's management does not believe that its stocks are worth their market price. Time Warner has upgraded its cable networks and set up a business with a number of media brands. A move to broadband means that new material is needed, of the type offered by old media companies. Time Warner has set up links with a new media company and solved its succession problem with this deal.

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One house, many windows

Article Abstract:

Lessons to be learnt from the merger of Turner Broadcasting Systems and Time Warner are examined in detail.

Turner Broadcasting System Inc., TBS

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