Sensing your way up the 'S-curve'
Article Abstract:
Examples demonstrate that technological changes can force companies to lose their dominant market position, when management fails to plan for such changes. The use of an S-curve graph (plotting product performance against marketing efforts in dollars spent) to chart the lifespan of technology and reveal the limits of existing technology is explained. Only when management is aware of the limits of existing technology can it continue to compete effectively. In times of technological change, companies that continue to compete are those that have emphasized retention of good employees and innovative thinking, rather than those that have stressed greater efficiency at their undertakings. Moreover, innovative companies strive to introduce new technologies on the market before the current technologies reach the peak of their S curve.
Publication Name: International Management
Subject: Business, international
ISSN: 0020-7888
Year: 1986
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How Europessimism becomes a self-fulfilling state of mind
Article Abstract:
The decline of European industry, technology and science appears to be unnoticed by most Europeans, claiming that, like the economic crises of the past, the decline in European industry is beyond the control of the average citizen. The European attitude has evolved into one of incipient fatalism, but it is interesting that this attitude is confined to Europe for the most part, with industries poised for growth in the U.S., Japan and most developing countries. While the decline in Europe has been evident for some time, it has only been in the last decade that the gap in the attitude between European industry and that of industries in the U.S. and elsewhere has widened at an accelerated rate. The bleak outlook for European industries if the trends continue is discussed.
Publication Name: International Management
Subject: Business, international
ISSN: 0020-7888
Year: 1985
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What U.S. high tech export restraints mean for companies elsewhere
Article Abstract:
The recent seizure of a shipment of computers destined for the Soviet Union by Swedish and West German officials has caused the Reagan Administration to review restrictions on high-technology exports. European managers have as yet been unaffected by the intensification of high-tech export restrictions by the U.S. government. Many have begun to prepare for tighter controls by looking for new suppliers of computer components. Companies applying for licenses to import sensitive U.S. computer and communications gear are considering the elimination of trade with the East. The conflict between the U.S. Commerce and Defense departments and the outlook for high-tech export restrictions are discussed.
Publication Name: International Management
Subject: Business, international
ISSN: 0020-7888
Year: 1984
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