The year of treading water
Article Abstract:
A quite or sleepy year for most agencies, with downsizing of staff, less money and less of new business happening. Some of the newly opened boutique agencies however have landed some major projects; with marketers looking for a fresh new approach from their agencies has created news in the media circles.
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2003
Management, Company business management
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2003
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Creating for digital signage
Article Abstract:
Advertising agencies face a challenge to create advertisements specific for out-of-home digital signage. Creating digital advertisements is labor intensive but is expected to pay dividends.
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
Outdoor advertising services, Outdoor Advertising, Display Advertising, Usage, Practice, Digital electronics
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
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Subjects list: Canada, Forecasts and trends, Advertising agencies, Market trend/market analysis
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