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World-class subs: cities turn to temporary arenas to help offset the soaring cost of hosting big sporting events

Article Abstract:

Adidas AG, a World Cup soccer sponsor, erected a temporary stadium in Berlin, Germany at a cost of $6.4 million. Tickets cost much less than those for the actual games, which were broadcast on large television screens at either end of the field. Some cities are using such temporary structures for actual sports competitions.

Germany, Marketing procedures, Financial management, Facilities & equipment, Public affairs, Sports Teams and Clubs, Sports clubs, managers, & promoters, Professional Soccer, Footwear, except rubber, not elsewhere classified, Finance, Marketing, adidas-Salomon AG, Design and construction, Buildings and facilities, Media coverage, Company marketing practices, Stadiums, Athletic shoe industry, Company financing, Berlin, Germany, World Cup (Soccer)

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Bertelsmann's net income plunges: plans are made to shed U.S. direct-sales unit; a broader overhaul?

Article Abstract:

Media company Bertelsmann AG reports a 2.8% revenue drop to $29.5 billion in 2007. Article discusses the conglomerate's revenue and operating profit by division, the planned sale of its U.S. direct-sale unit, and other strategic changes in its international operations.

Acquisitions & mergers, Foreign operations, Sales, profits & dividends, PRINTING AND PUBLISHING, Radio and Television Broadcasting, Mergers, acquisitions and divestments, Company acquisition/merger, Mass media industry, Company sales and earnings, Bertelsmann AG, Company earnings/profit, Random House Inc., BMG Corp., RTL Group S.A., Financial report

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