A mission nearing accomplishment

Article Abstract:

German reunification has been achieved without a drop in the value of the German mark. Eastern Germany has diversified its economy and economic growth has fallen in 1st half 1995, but is still at a healthy rate at 7%. Fiscal incentives have helped promote investment. Employment has started to rise in 1995 after falls since 1989. Subsidies are geared to promoting growth in manufacturing industry in the east. Labor flexibility is improving and western Germany can learn from the example of increased flexibility in the east.

Author: Cant, Rod
Economic aspects, Germany, German reunification question (1949-1990)

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Kellogg price cuts: cereal killers

Article Abstract:

Kellogg has had to reduce the price of breakfast cereals by almost 20% for a number of brands due to price competition in the USA. Post Cereals previously cut prices in April 1996. Kellogg should benefit in the longer term, though initially the cuts will affect the company's results. Some smaller companies in the industry may be hit. Meanwhile, grain prices have risen and this also affects the margins of breakfast cereals producers.

Author: Cant, Rod
Cereal Preparations, Breakfast Cereal Manufacturing, Cereal breakfast foods, Prices and rates, Marketing, Cereal products industry, Breakfast cereals, Kellogg Co., Cereal products, Grain products, K

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