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Asda turns up heat in takeaway stakes

Article Abstract:

The UK supermarket chain Asda, has announced that it is to begin home delivering its new takeaway service, Hot & Cold, in the Canterbury area of the UK. The store in Eastleigh would be the next possible candidate for the new strategy. Asda is keen to break into this profitable market, and its strategy should see an increase in competition within the takeaway industry. The main target of the campaign is the consumer who does not shop at Asda, but may be tempted to consider it as a takeaway. The store may impose a small nominal fee for home delivery, but for those living in a three-mile radius the service could be free. The news came as competitor Sainsbury's announced that it too was starting up a takeaway service restaurant at its Savacentre store in Reading. The concept so far remains closely guarded.

Comment:

Announces addition of home delivering to its new takeaway service, Hot & Cold, in the Canterbury area

Publisher: Highbury Business Communications
Publication Name: Super Marketing
Subject: Business
ISSN: 0261-4251
Year: 1998
Services information, Asda

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Competition probe: MMC referral by OFT unlikely

Article Abstract:

The OFT (Office of Fair Trading) has said that its inquiry into supermarket competition will not be referred to the MMC (Monopolies & Mergers Commission). The OFT has said that the business of competition between supermarkets is too difficult to monitor; to be anti-competitive over price does not involve the various stores communicating with one another, it is done simply by walking into a competitors store. Consumers are overall getting a much better quality of service from their supermarkets as well as more choice, and are in general reaping the benefits of growth. The OFT will continue to monitor that the price issue is being adhered to.

Comment:

UK: Office of Fair Trading says its inquiry into supermarket competition will not be referred to Monopolies & Mergers Commission

Publisher: Highbury Business Communications
Publication Name: Super Marketing
Subject: Business
ISSN: 0261-4251
Year: 1998
Government regulation (cont)

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Safeway turns ABC data into major supplier Asset

Article Abstract:

A database created by supermarket chain Safeway from information gathered from it loyalty card scheme is to be offered to its suppliers to learn more about the impact of their promotions, and examine category and other data. While Safeway will offer the information free in cases where it has an alliance with its suppliers, it will make a charge for other users. Some suppliers are concerned that they will be paying Safeway for data which will ultimately help the supermarket to improve its owns sales.

Comment:

Will offer database on loyalty card scheme to suppliers to learn more about impact of promotions & examine category & other data

Publisher: Highbury Business Communications
Publication Name: Super Marketing
Subject: Business
ISSN: 0261-4251
Year: 1998
General services, Safeway Food Stores Ltd.

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Subjects list: United Kingdom, Supermarkets, Article
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