Cordiant
Article Abstract:
Cordiant is an advertising agency that may be affected by slower economic growth. Expectations that slower growth will mean less spent on advertising has hit the stock prices of companies in the sector. The company is likely to see growth from firms that are seeking to increase their market share in new industries. This growth rate may slow. The company has been the subject of takeover speculation, but the biggest stockholders are reluctant to sell unless the price is two pounds sterling per stock or higher.
Publication Name: Investors Chronicle
Subject: Business
ISSN: 0261-3115
Year: 1999
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WPP
Article Abstract:
WPP is a media company which has recovered since the early 1990s recession when it almost went bankrupt. The company operates in 91 countries, with over 810 offices, and advertising represents 53% of group revenue, compared with 60% in the early 1990s. Advertising agencies tend to be vulnerable in recessions and at times of stock market volatility. The company has lost some clients and this could affect investor sentiment, though this has been offset by new business.
Publication Name: Investors Chronicle
Subject: Business
ISSN: 0261-3115
Year: 1998
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Saatchi and Saatchi
Article Abstract:
Saatchi and Saatchi's stock price has been affected by a downturn in prices for technology, media and telecoms stocks, though the company should perform well if the economy is strong. Charterhouse Securities and Albert E Sharp both rate the company's stocks a buy, and Merrill Lynch's view is accumulate.
Publication Name: Investors Chronicle
Subject: Business
ISSN: 0261-3115
Year: 2000
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