DuPont's new fax attack moving on several fronts

Article Abstract:

Several divisions in EI du Pont de Nemours and Company Inc now use fax-on-demand services to provide customers with product and service information. Recently, Du Pont's Polymers Division reported a 25% increase in customer response after it started using the system. Fax-on-demand was first introduced in the company's Medical Products and Imaging Systems Customer Services. Two electronics divisions in Du Pont have started using the system as well. Company officials feel that the new system not only facilitates communications with customers but also cuts on expenses.

Telegraph & other communications, Petroleum refining, Plastics Materials and Synthetics, Broadwoven fabric mills, manmade, Usage, Marketing, Plastics industry, E.I. du Pont de Nemours and Co., Facsimile transmission

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Market cries out to be heard; customers demand tailor-made solutions ..

Article Abstract:

Several of IBM Corp's corporate customers and consultants who work with a wide range of IBM users stress the need for the computer giant to improve its marketing and services. IBM, they say, must be more flexible in doing business with clients. It needs to tailor its products and services according to each customer's needs and help provide solutions to problems in systems where IBM products are mixed with hardware or software made by other computer makers.

Electronic computers, Prepackaged software, Computer industry, Services, International Business Machines Corp.

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Eastern Europe's marketing magnet: western entrepreneurs beat a path to Prague

Article Abstract:

About 300 American tourist-related businesses have been set up in Prague, Czechoslovakia. This has been attributed to the boom in the tourist industry in the city. Approximately 400 million tourists are expected to visit Prague in 1993 which would need more hotels and restaurants. Howover, investors must be patient in setting up businesses since Prague lacks sophisticated technology and still has remnants of the Communist bureaucracy.

Eating places, Hotels and motels, Passenger Transportation Arrangement, Economic aspects, Restaurant industry, Travel industry, Prague, Czech Republic

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