How To Evaluate a Telemarketing Managerial Candidate
Article Abstract:
Telemarketing professionals are sparse and scattered in this new and booming industry. A company's search for a telemarketing manager must be for one who has a thorough grasp of the industry. When preparing to hire a new telemarketing manager, a company can benefit from the article's question-response technique. The tests provided, and an interview checklist, offer guidelines for manager selection.
Publication Name: Telemarketing
Subject: Business
ISSN: 0730-6156
Year: 1983
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Determining Telemarketing Profitability
Article Abstract:
Cost justification is required when determining the profitability of a telemarketing program. Telemarketing strategies, and management concurrence with the cost of personnel, sales costs, field sales time and training along with these guidelines, will aid in establishing the expected return on a telemarketing investment. Sample costs and figures illustrate the procedure for cost justifications.
Publication Name: Telemarketing
Subject: Business
ISSN: 0730-6156
Year: 1983
User Contributions:
Comment about this article or add new information about this topic:
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