Partnership with museums produces student publication

Article Abstract:

The Tampa Tribune newspaper has entered a partnership with both the Museum of Science and Industry and the University of South Florida Contemporary Arts Museum. The partnership has given birth to 'Art Links II: Illuminations,' a special interdisciplinary section for students that features a famous artist with a geologist, electrical engineer and a paleontologist. The Tampa Tribune's special section has already generated $10,000 for the newspaper's Newspaper in Education initiative.

Publisher: International Newspaper Marketing Association
Publication Name: IDEAS
Subject: Business
ISSN: 0896-1441
Year: 2000

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Ad answers competition, promotes No. 1 ad status

Article Abstract:

The Idaho State Journal newspaper decided to answer a rival's boast of being the top advertising medium in the state by publishing a list of nearly all of its advertisers. The list, which include several TV and radio stations, appeared in late Dec 1999, and in early Jan 2000. The move, which received the approval of the State Journals' advertisers, effectively thanked the newspaper's clients while promoting its dominance of the Idaho market.

Publisher: International Newspaper Marketing Association
Publication Name: IDEAS
Subject: Business
ISSN: 0896-1441
Year: 2000

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Subjects list: United States
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