Soft modeling with partial least squares
Article Abstract:
The benefits and process of using Partial Least Squares regression method in calculating the hard assumptions in a research or in an analysis is presented.
Publisher: American Marketing Association
Publication Name: Marketing Research: A Magazine of Management & Applications
Subject: Business
ISSN: 1040-8460
Year: 2005
Market Research, Market Research & Product Development, Analysis, Usage, Marketing research, Least squares, Hypothesis, Hypothesis (Logic)
Publication Name: Marketing Research: A Magazine of Management & Applications
Subject: Business
ISSN: 1040-8460
Year: 2005
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Deeper into the trees
Article Abstract:
Statistical Innovations' $995 SI-CHAID 4.0 market research software provides excellent features for a reasonable price.
Publisher: American Marketing Association
Publication Name: Marketing Research: A Magazine of Management & Applications
Subject: Business
ISSN: 1040-8460
Year: 2005
Product/Service Evaluation, Research and survey analysis software, Survey software, SI-CHAID 4.0 (Research and survey analysis software)
Publication Name: Marketing Research: A Magazine of Management & Applications
Subject: Business
ISSN: 1040-8460
Year: 2005
User Contributions:
Comment about this article or add new information about this topic:
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