Uncovering the keys to successful service elimination: 'Project ServDrop'
Article Abstract:
The factors that determine success of service elimination decisions and implementation in service industry are analyzed by focusing on the results of "Project ServDrop" in Greece.
Publisher: Emerald Group Publishing, Ltd.
Publication Name: The Journal of Services Marketing
Subject: Business
ISSN: 0887-6045
Year: 2006
Greece, Methods, Decision-making, Decision making
Publication Name: The Journal of Services Marketing
Subject: Business
ISSN: 0887-6045
Year: 2006
User Contributions:
Comment about this article or add new information about this topic:
A proposed multi-dimensional approach to evaluating service recovery
Article Abstract:
This article discusses about the customer satisfaction outcomes after service recovery processes.
Publisher: Emerald Group Publishing, Ltd.
Publication Name: The Journal of Services Marketing
Subject: Business
ISSN: 0887-6045
Year: 2007
New product failure
Publication Name: The Journal of Services Marketing
Subject: Business
ISSN: 0887-6045
Year: 2007
User Contributions:
Comment about this article or add new information about this topic:
The impact of involvement on satisfaction for new, nontraditional, credence-based service offerings
Article Abstract:
The factors influencing the satisfaction formation process of consumers are discussed.
Publisher: Emerald Group Publishing, Ltd.
Publication Name: The Journal of Services Marketing
Subject: Business
ISSN: 0887-6045
Year: 2006
Consumer confidence
Publication Name: The Journal of Services Marketing
Subject: Business
ISSN: 0887-6045
Year: 2006
User Contributions:
Comment about this article or add new information about this topic:
Subjects list: Management, Customer service, Company business management, Support services, United Kingdom, Analysis, Customer satisfaction
Similar abstracts:
- Abstracts: Examining the effect of salesperson service behavior in a competitive context. Digitization of selling activity and sales force performance: An empirical investigation
- Abstracts: Engaging customers in service creation: a theater perspective. Marketing research, market orientation and customer relationship management: a framework and implications for service providers
- Abstracts: Revised and updated. IFRS in Europe: a successful transition. An uncertain tax position
This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.