Valeria Cosmetics display showcases color cosmetics

Article Abstract:

San Telmo Inc and international supermodel Valeria Mazza have joined forces to introduce Valeria Cosmetics. Valeria Cosmetics presents nine looks ranging from Valeria's own 'Natural Look' for everyday to 'Femme Fatale Look' for the evening. With windows showing shades throughout the line, the products are packaged in sleek matte silver components, housed in shiny silver cartons. The 60 self-keeping unit line, priced between $14 and $28, utilizes coordinating duos and quads to achieve more than 80 shade options.

Toiletries & Cosmetics NEC

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Cover girl display invites women to take the challenge

Article Abstract:

The Cover Girl cosmetics line from Procter & Gamble is offering a full refund for consumers throughout the US, who are not completely satisfied after trying the new smudge-proof long-wearing mascara. The Challenge promotion also features the Cover Girl Continuous Color Self-Renewing Lipstick and NailSlicks, and the Continuous Wear Natural Make-Up. Aside from print and TV advertising, the mascara launch and the Challenge promotion are supported by display units featuring supermodel Niki Taylor.

Mascara, Mascaras

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Carson Products displays Dark & Lovely Naturally

Article Abstract:

Carson Products Co has launched a hair care line called Dark & Lovely Naturally, intended to satisfy the needs of women who prefer natural hair styles. The line offers six premium items that feature rich natural ingredients, such as honey, almond oil, citrus extracts and peppermint. The company used promotional materials including a counter unit display, a consumer brochure with mail-in rebate, posters, shelf talker and packette samples.

Hair Preparations

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