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Construction and materials industries

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After 25 years of talking, big guys must act - now

Article Abstract:

The manufacturers, especially the big ones are busy running their companies and do a lot of talking as to what should be done, but seldom execute the same. It is necessary for the betterment of the industry as a whole, that the manufacturers listen to dealers and improve their products as per suggestions, employ mass marketing to help the retailers and implement their suggestions as fast as possible.

Author: Martin, Jerry
Publisher: Soundings Publications, Inc.
Publication Name: Soundings Trade Only
Subject: Construction and materials industries
ISSN: 0194-8369
Year: 2004
Retail Trade, Management dynamics, Management, Retail industry, Influence, Company business management

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Let's target lapsed boaters as ads bring in new ones

Article Abstract:

Marketing initiatives of boating industry are discussed.

Author: Smith, Wanda Kenton
Publisher: Soundings Publications, Inc.
Publication Name: Soundings Trade Only
Subject: Construction and materials industries
ISSN: 0194-8369
Year: 2006
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Subjects list: United States, Marketing, Company marketing practices, Boating industry
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