Air Canada merges frequent-flier programs
Article Abstract:
Air Canada has merged two frequent-flier programs into one stand-alone unit. The new division of Aeroplan is focusing on cementing brand loyalty and generating higher revenues among its over 5 million members. It aims to achieve this goal by building on existing partner agreements and adding new ones. The plan also calls for Aeroplan to jump on the e-commerrce bandwagon with the establishment of a virtual shopping center where members can earn Aeroplan miles for merchandise purchases.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2000
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Stickers take heat off Ice.com theft
Article Abstract:
Online jeweler Ice.com is planning to place stickers printed with the first name and the initial of the last name of the employee on each pack to control theft and order accuracies. The company is hoping to get their employees more accountable if something is missing after it has been delivered to the customers.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
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