Blogging redux: show me the ROI
Article Abstract:
Blogs are Websites that can be used for online marketing purposes. The uncertainty of blogs in bringing the return on investment (ROI) for a direct marketer is examined.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
Return on investment, Rate of return, Internet marketing, Weblogs, Blogs
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
User Contributions:
Comment about this article or add new information about this topic:
Jargon vs. plain english in copywriting
Article Abstract:
The importance of proper English usage in writing copy for advertisements is discussed.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
Copywriting, English language, Terminology, Advertising copy
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
User Contributions:
Comment about this article or add new information about this topic:
Subjects list: United States, Management, Usage, Company business management
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