Catalog industry works to adopt recycled paper

Article Abstract:

Usage of recycled paper by catalog industry considering their environmental aspects is suggested. The problems like higher cost and low quality are considered in using recycled paper.

Author: Tode, Chantal
Facilities & equipment, Product quality, Commodity & service prices, Mail Order Houses, Electronic Shopping and Mail-Order Houses, Catalog and mail-order houses, Paper mills, Recycled Paper, Usage, Prices and rates, Equipment and supplies, Environmental aspects, Quality management, Mail-order industry, Mail order business, Company pricing policy, Retail mail order management software

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Catalog is latest bigwig at Pier 1

Article Abstract:

Pier 1 has stopped endorsing their products using celebrities. The details of the new marketing techniques of the company, by distributing 600,000 catalogs by mail is discussed.

Author: Tode, Chantal
Marketing procedures, MISCELLANEOUS RETAIL, HOME FURNITURE, FURNISHINGS, AND EQUIPMENT STORES, Marketing, Company marketing practices, Specialty stores, Pier 1 Imports Inc., Catalogs, CD-ROM catalog, Catalogues

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Subjects list: United States
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