Triggers: when to mail - why now?
Article Abstract:
Factors that influence the success of mailing services are discussed and the reasons for such variation in response of consumers to these mailings over the seasons are examined.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Marketing procedures, Direct Mail Advertising, Direct mail advertising services, Mail Document Distribution Services, Mail receiving and forwarding services, Mailing services, Customer relations
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
User Contributions:
Comment about this article or add new information about this topic:
List firms need net strategies
Article Abstract:
The problems of managing mailbox clutter in list businesses are discussed. The need to use Internet and web strategies, in 2006 to solve these problems, is also emphasized.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Management dynamics, Management, Usage, Internet, Technology application, Company business management, Mailing lists, 2006 AD
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
User Contributions:
Comment about this article or add new information about this topic:
Subjects list: United States, Marketing industry, Industry forecasts
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