Pontiac may ignite trend to 'Google' offline ads
Article Abstract:
Pontiac G6 Sedan's television ad was unique because it suggested that people use Google's search option to search for Pontiac's other details. This will make more and more advertisers realize that search engines like Google can be effectively used as an interface between offline and online marketing methods.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Motor vehicles and car bodies, Automobiles, Automobile Manufacturing, Marketing industry, Internet/Web search services, Search engines, Internet search software, Internet/Web search service, Industry forecasts, Text search and retrieval software, Pontiac G6 (Automobile)
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
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Partner Networks help DIY set a sweepstakes high
Article Abstract:
Do It Yourself, a subsidiary of Scripps Network has received incredible response from customers for its new e-mail postcard regarding online sweepstakes. This e-newsletter was marketed by broadcasting firms Home and Garden TV.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
Cable Television Systems, Cable Networks, Cable and other pay TV services, Forecasts and trends, Cable television broadcasting industry, Market trend/market analysis, Internet/Web advertising, Internet advertising, Sweepstakes, Email marketing, Scripps Networks Inc. Do It Yourself Network
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
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Subjects list: United States, Usage, Advertising
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