Revamped space ad boosts leads sixfold for police vehicle
Article Abstract:
LDV Inc., Burlington, WI placed an ineffective ad in the newspaper that never gave the idea that they were the Number 1 in their field. Denise B. Hearden, director of communications John Direct began his work with LDV in reviewing the old space ad the firm had with an average pull of nine leads per month.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
Strategy & planning, Contracts & orders received, Advertising agencies, Advertising, Agencies, Advertising Activity, Motor Vehicles and Equipment, Contracts & orders let, Wisconsin, Planning, Contracts, Transportation equipment industry, Contract agreement, Company business planning, Automotive industry
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
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Nonprofits need to convert episodic donors
Article Abstract:
The marketing strategies to be applied by nonprofit organizations during fundraising are presented.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
United States, Marketing procedures, Financial management, SOCIAL SERVICES, Social Assistance, Religious, Grantmaking, Civic, Professional, and Similar Organizations, Nonprofit Institutions, Civic and Social Organizations, Social Services & Nonprofit Institutns, Social services, not elsewhere classified, Fund Raising Agencies, Finance, Marketing, Company marketing practices, Fund raising, Nonprofit organizations, Company financing
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
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Subjects list: Management, Company business management
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