Society eyes tiger for mail effort
Article Abstract:
The wildlife Conservation Society used the image of a tiger on the envelope of its annual spring acquisition mailing. It hoped that the tiger's image would help the organization reach its goal for response rate and would help to promote the Tiger Mountain exhibit at the Bronx Zoo.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
Services information, Direct Mail Advertising, Direct Mail Advertising Svcs, Direct mail advertising services, Services, Protection and preservation, Direct-mail advertising, Tigers, Aims and objectives, Wildlife Conservation Society
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
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DMA's new strategic plan nearly ready
Article Abstract:
The Direct Marketing Association discussed its plans to grow in the areas of research and business education at its meeting. Details of the planning agenda are discussed.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
Planning, Conferences, meetings and seminars, Company business planning, Direct Marketing Association
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
User Contributions:
Comment about this article or add new information about this topic:
Subjects list: United States
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