France: Thiriet invests FFr 60mn in logistics

Article Abstract:

Thiriet is investing FFr 60mn in its logistics. A new unit will go into service soon at La Ferte-Bernard in the Sarthe departement, and another logistics unit project for the south-east of France may open in the short term. The new units will have an integral bar code feature. Therefore it will be possible to deliver orders by a carton which corresponds to a client. Thiriet, which makes and distributes ice cream desserts, made a turnover of FFr 1.1bn in 2000.

New capacity, new plant construction, Brief Article, Thiriet

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FRANCE: FLIPI'S PUSH CNE

Article Abstract:

Rolland, the French ice cream company, has introduced a 130ml Push Cne under the Flipi brand for restaurants, hotels and food services. This is a lemon ice cream topped with an ice cream choux bun, and decorated with strawberry coulis. This ice cream comes in a polystyrene cone; one pushes on the cone for the ice cream to come out.

Ice cream industry, Rolland Inc.

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FRANCE: FRUBETTO'S PACKAGING

Article Abstract:

Frubetto, one of Nestle's new ice creams for summer, has packaging by the Lonsdale design agency. This packaging bears a pictogram with the information that one ice cream equals a glass of fruit juice, and it has messages written in several languages.

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Subjects list: France, Ice cream
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