Bottled Water: New product trends
Article Abstract:
Information about current product developments and trends in the bottled water industry are given. Flavored, fortified, and single serve products have all had a major impact in positioning water products into direct competition with soft drinks.
Publisher: Mintel International Group Ltd.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001
User Contributions:
Comment about this article or add new information about this topic:
Bottled Water: Advertising and Promotion
Article Abstract:
Research information regarding the bottled water industries marketing and advertising activities are given. Media advertising expenditures for outdoor, television, press, cinema, and radio are outlined.
Publisher: Mintel International Group Ltd.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001
User Contributions:
Comment about this article or add new information about this topic:
Subjects list: United Kingdom, Statistical Data Included, Research, Analysis, Bottled drinking water, Marketing research, Market research, Bottled water industry
Similar abstracts:
This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.