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Chinese Food: Market Segmentation

Article Abstract:

The chinese food industry market segmentation for the United Kingdom is given. The different segments include bottled sauces, Frozen Stir Fry, Cooking sauces, Frozen Ready meals, Accompaniments, and chilled ready meals.

Publisher: Mintel International Group Ltd.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001
Brief Article

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Chinese Food: Market Drivers

Article Abstract:

The research market drivers for the chinese food industry are given. Convenience, authenticity, and ready to make products, are all given as drivers in the research.

Publisher: Mintel International Group Ltd.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001

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Chinese Foods: the consumer

Article Abstract:

Market research information regarding consumer attitudes toward chinese foods are given. Statistics for 1999 and 2001 consumer attitudes are outlined and analyzed.

Publisher: Mintel International Group Ltd.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001
Cookery, Chinese, Chinese cooking

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Subjects list: United Kingdom, Research, Statistics, Frozen foods industry, Marketing research, Market research, Frozen ethnic foods, Statistical Data Included
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