Special: 25 Trendsetters

Article Abstract:

Some talented professionals in the bridal industry in the US, from floral designers and cake bakers to ice carvers and registry wizards, are described. The list includes the names of invitation innovator Christine Kay Traulich, catering legend Wolfgang puck, shoe goddess Trish Grady, freedom florist Ariella Chezar, countess of crystal Nadja Swarovski, and cheesecake queen Susan Morgan.

Author: Goldwasser, Amy
Evaluation

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25 trendsetters

Article Abstract:

A list of 25 names from the bridal industry, including floral designers, cake bakers, gown preservationists and honeymoon consultants that help to make the wedding day different from others is provided. Some of them include Ron Ben-Israel the cake maker, Janice Kinigopoulos the bridal makeup maven, Preston Bailey the floral and event design genius.

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The sponsored wedding trend

Article Abstract:

A growing number of couples are choosing to have sponsored weddings where, in exchange for free or discounted goods and services, couples provide advertising and promotional opportunities. A few couples share their optimistic appraisal of the concept which has given them a way to square their wedding dreams with their financial realities.

Author: Larsen, Elizabeth
Marketing procedures, Marketing, Company marketing practices

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Subjects list: United States, Services, Wedding supplies and services industry, Wedding services industry
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