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Watch till you drop

Article Abstract:

Most people claim that they are able to take television or leave it. However, some play their sets a surprising amount of the time and have difficulty in turning television off.

Author: Kaplan, James
Publisher: Conde Nast Publications, Inc.
Publication Name: Mademoiselle
Subject: General interest
ISSN: 0024-9394
Year: 1992
Psychological aspects, Television viewers

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Who still wants their MTV?

Article Abstract:

MTV has lost the excitement, power and sense of fun that it once had and it has become stale. One musical era may be ending and a new one may be about to be born.

Author: Kaplan, James
Publisher: Conde Nast Publications, Inc.
Publication Name: Mademoiselle
Subject: General interest
ISSN: 0024-9394
Year: 1992
Evaluation, Music videos

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MTV versus VH1: the survival of the grooviest

Article Abstract:

Many viewers in the 18-to-24 age bracket are watching VH1 rather than MTV. They enjoy the hipness of its rock nostalgia and its shows aimed at young women.

Author: Marin, Cheech
Publisher: Conde Nast Publications, Inc.
Publication Name: Mademoiselle
Subject: General interest
ISSN: 0024-9394
Year: 1993
Marketing

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Subjects list: Column, Cable television, MTV Networks Inc.
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