Great comebacks: the 1992 turnaround contest winners

Article Abstract:

Bladen County Hospital in Elizabethtown, NC; Medical Center Hospital in Odessa, TX; and St Luke's Health System were honored for turning their financial performances around in the Great Comebacks contest sponsored by Hospitals magazine and Coopers and Lybrand. Bladen had to contend with a poor quality image before it could improve its performance. Medical Center attributes its success to involving the staff and the whole community in the effort. St Luke's engineered its turnaround by risking Chapter 11 bankruptcy to get its debt payments restructured. Information on the finalists is also presented.

Cover Story, Achievements and awards

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Managing care: it's no easy feat when a hospital's employees become its patients

Article Abstract:

Customized managed care programs and employee education can help hospitals reduce benefit costs and high utilization rates among its employees. High medical plan utilization is frequent among hospital employees because they are usually knowledgeable about health care and have ready access to medical services. Customized managed care plans and employee education can reduce self-referrals and informal requests for medical care.

Management, Compensation and benefits, Medical personnel, Managed care plans (Medical care)

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Image obsession: is it healthy for CEOs?

Article Abstract:

250 hospital chief executive officers surveyed by 'Hospitals' reinforced the idea that community service is the best way to foster a hospital's public image. Other good-image generators are interaction with community leaders, public relations, and marketing. Publicity works best when it is grounded upon good service and community relations.

Surveys, Beliefs, opinions and attitudes, Chief executive officers, Hospital and community

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