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Breaking the ad ban: pushing kid cocktails? AMA: broadcast ads undermine effort to stop underage drinking

Article Abstract:

Government regulators and the American Medical Association are reacting to the liquor industry's decision to rescind its voluntary ban on television advertising of hard liquor. The Federal Trade Commission has launched an investigation into whether the ads run by liquor distillers and breweries encourage underage drinking. The American Medical Association has stated that it believes such advertisements promote heavy drinking among young people, and has adopted the position that expanding television advertising to liquor can only serve to undermine efforts to curtail underage drinking.

Author: Kent, Christina
Publisher: American Medical Association
Publication Name: American Medical News
Subject: Health
ISSN: 0001-1843
Year: 1996
Breweries, Malt beverages, Beer & Ale, Investigations, Brewing industry, United States. Federal Trade Commission, Advertising and children, Alcohol and youth, Juvenile drinking, Television advertising and children

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'Dangerous, deadly, scarring:' AMA efforts advance ban on female circumcision; culturally sensitive public education urged

Article Abstract:

The American Medical Association has supported efforts to eliminate female genital mutilation (FGM), the excision of the clitoris and labia, since 1994. A US budget amendment passed in 1996 outlawed the practice of FGM on anyone under 18, and included provisions for counseling immigrants about the law and the health dangers of FGM. The practice, also known as female circumcision, is practiced on 110 million females around the world, typically when they are seven years old.

Author: Kent, Christina
Publisher: American Medical Association
Publication Name: American Medical News
Subject: Health
ISSN: 0001-1843
Year: 1996
Regulation, Licensing, and Inspection of Miscellaneous Commercial Sectors, Health Regulation NEC, Laws, regulations and rules, Medical law, Female circumcision

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TV liquor ads draw fire from public health community

Article Abstract:

The American Medical Association (AMA) is one of many groups which have come out against the Seagrams America decision to begin advertising liquor on television. The first campaign ran on stations in Corpus Christi, TX, and featured Crown Royal Canadian Whiskey. In addition to calling for a federal ban on TV advertisements of liquor, the AMA has launched a $20 million campaign to discourage underage drinking and prevent binge drinking on college campuses.

Author: Kent, Christina
Publisher: American Medical Association
Publication Name: American Medical News
Subject: Health
ISSN: 0001-1843
Year: 1996
Radio, TV, publisher representatives, TV Advertising, Media Representatives, Seagram Americas

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Subjects list: Advertising, Television advertising, Alcoholic beverage industry, Social policy, American Medical Association, Liquor
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