Romance marketing idea spurs bloggers to action
Article Abstract:
Comments posted by furniture industry heads in response to the article published in Bedding Today column which proposed the romance marketing idea are mentioned.
Publisher: Reed Business Information, Inc. (US)
Publication Name: Furniture-Today
Subject: Home furnishings industry
ISSN: 0194-360X
Year: 2005
Furniture & Fixtures, Furniture and Related Product Manufacturing, Column, Beliefs, opinions and attitudes, Executives, Furniture
Publication Name: Furniture-Today
Subject: Home furnishings industry
ISSN: 0194-360X
Year: 2005
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Simmons updates classic bowling ball campaign
Article Abstract:
To progress on victories from the past, Simmons is doing new bowling ball campaign, i.e. updating an idea that Simmons capitalized on in the 1990s.
Publisher: Reed Business Information, Inc. (US)
Publication Name: Furniture-Today
Subject: Home furnishings industry
ISSN: 0194-360X
Year: 2006
Publication Name: Furniture-Today
Subject: Home furnishings industry
ISSN: 0194-360X
Year: 2006
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A bug-infested discussion on introducing negatives
Article Abstract:
The implication of using negatives by salespersons while selling anti bed bug solution to the customers has been described.
Publisher: Reed Business Information, Inc. (US)
Publication Name: Furniture-Today
Subject: Home furnishings industry
ISSN: 0194-360X
Year: 2004
Editorial, Prevention, Bedding, Bedbugs
Publication Name: Furniture-Today
Subject: Home furnishings industry
ISSN: 0194-360X
Year: 2004
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Subjects list: United States, Marketing, Furniture industry, Company marketing practices
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