Abstracts - faqs.org

Abstracts

Mass communications

Search abstracts:
Abstracts » Mass communications

Virgin dumps chart for older music

Article Abstract:

United Kingdom's Virgin Radio is changing its format from top 40 to a more contemporary mix in an effort to reposition itself and appeal to the 30 to 40 year old listening audience. Research shows that 38% of the 30 to 40 years olds polled feel that enough radio stations play music from the 1970s, 1980s and 1990s, and 65% of those polled preferred music from these decades. Heading up the marketing initiative is John Pearson who was appointed chief executive of radio holdings within a year of Scottish Media Group PLC acquiring Virgin's parent, Ginger Media Group.

Author: Elliott, Katy
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2001
Asset sales & divestitures, Acquisitions & mergers, Radio Broadcasting, Marketing procedures, Research Findings, Positioning, Statistical Data Included, Mergers, acquisitions and divestments, Marketing, Polling Data, Ginger Media Group, Scottish Media Group PLC, Pearson, John, Virgin Radio Ltd.

User Contributions:

Comment about this article or add new information about this topic:

CAPTCHA


ITN's headline act

Article Abstract:

When news trainee Stewart Purvis started at ITN in 1972, it supplied news to ITV twice a day. Twenty-eight years later Purvis is the chief executive, and ITN supplies news to ITV, Channel 4, Channel 5 and owns ITN News Channel, Euronews, a web service, and three radio stations.

Author: Elliott, Katy
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2000
United States, Strategy & planning, Use of services, Television Broadcasting, France, New orders received, Television broadcasting stations, Telephone communications, exc. radio, Satellite Telecommunications, Executive changes & profiles, TV Networks, Satellite TV Communications, TV Stations, Management, Officials and employees, Television broadcasting industry, Contracts, Satellite communications services industry, Television networks, Independent Television Network Inc., Satellite television, Channel 5 Broadcasting Ltd., Independent Television (United Kingdom), Television stations, Channel 4, Purvis, Stewart, ITN News Channel, Euronews Services de Presse S.A.R.L.

User Contributions:

Comment about this article or add new information about this topic:

CAPTCHA



Subjects list: United Kingdom, Radio broadcasting industry, Interview, Radio stations
Similar abstracts:
  • Abstracts: New commission. The BBC's heir apparent. Return to centre?
  • Abstracts: Crisis hits Iostar after Airey quits. Growing pains. Poole quits BBC for Bruce Dunlop
  • Abstracts: ITV boss calls for urgent kids merger. Sky and C4 set sights on Target. Cicada sells docs to the States
This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.
Some parts © 2025 Advameg, Inc.