Ford shutting lincoln-mercury franchises

Article Abstract:

Ford Motor Company of Canada Ltd. is closing down ts Lincoln-Mercury franchises beginning the fall of 1999. The company said the move includes halting the sale of the Mercury Mystique and Sable and the Ford Contour starting this fall. All its 577 dealerships in Canada will market cars under the Ford brand. The company stated that it is moving to one dealership network and custom franchises to simplify the marketing of its vehicles to customers.

Author: Keenan, Greg
Marketing procedures, Automotive dealers, Ford Motor Company of Canada Ltd.

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Struggling minivan a bad omen for Chrysler

Article Abstract:

The plans of Chrysler to close down its assembly plant due to decline in the demand for minivans are presented.

Author: Keenan, Greg
Strategy & planning, Market information - general, Parent-to-subsidiary activities, Subsidiary-to-parent activities, TRANSPORTATION EQUIPMENT, United States, Planning, Supply and demand, Transportation equipment industry, Chrysler Corp., Company business planning, Subsidiaries, divisions and units

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Hyundai enters minivan market

Article Abstract:

The reasons behind the launch of minivan by Hyundai Auto Canada Inc. are presented.

Author: Keenan, Greg
Product introduction, New Products/Services, New and used car dealers, Recreational vehicle dealers, Automobile dealers, Hyundai Auto Canada Corp.

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Subjects list: Canada, Minivans, Vans
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