Defending a supercomputing niche
Article Abstract:
Intermagnetics General Corp is the leader among suppliers of products based on superconductivity, but industry observers wonder if the company can maintain its position. Large companies plan to compete with Intermagnetics, and even though the company knows the business, its research budget is small compared with the budgets of some giant companies now doing superconductivity research. According to one analyst, there is the chance that Intermagnetics's technological strengths might suddenly be rendered unimportant. The company's leadership position is based on experience with superconducting compounds that must be cooled to very low temperatures, but new ceramic conductors become superconductive at higher temperatures. Carl H. Rosner, chief executive at Intermagnetics General Corp, does not feel threatened. Intermagnetics's skills, he thinks, will keep his company ahead of the rest.
Publication Name: The New York Times
Subject: News, opinion and commentary
ISSN: 0362-4331
Year: 1991
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Frito-Lay's speedy data network
Article Abstract:
Frito-Lay Inc's new computer data network allows sales managers to determine how much of the giant snack food company's products sold in what stores in the previous week. The microcomputer-based network is available to everyone from the chief executive officer to the lowest sales representative. The information network give Frito-Lay a competitive edge over its competitors by allowing it to use micro-marketing, which emphasizes local responses, instead of using an overall national marketing strategy. The Frito-Lay information network runs on the OS/2 operating system and is based around IBM mainframes and the latest IBM microcomputers. The company hopes the new system will help it meet its goal of 6 percent annual growth.
Publication Name: The New York Times
Subject: News, opinion and commentary
ISSN: 0362-4331
Year: 1990
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