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News, opinion and commentary

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The dawning of the infomercial age

Article Abstract:

The classic infomercial format, in which celebrities and psychics chat about the glories of their 900 numbers, has helped such talk lines as the Anthony Carr Psychic and Astrology Group generate huge sales volumes. Critics charge that the talk lines exploit late night TV viewers' personal problems.

Author: McDonald, Marci
Publisher: Rogers Publishing Ltd.
Publication Name: Maclean's
Subject: News, opinion and commentary
ISSN: 0024-9262
Year: 1995
Cover Story, Advertising, Infomercials, Psychics, Pay-per-call services, Pay per call services

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The gospel according to Moses

Article Abstract:

Znaimer founded and owns City TV, a popular Canadian alternative television broadcasting company. Though he has been scoffed at by mainstream broadcasters, his spunky programs are now being emulated. Znaimer owns two stations and three national networks, including Bravo!

Author: McDonald, Marci
Publisher: Rogers Publishing Ltd.
Publication Name: Maclean's
Subject: News, opinion and commentary
ISSN: 0024-9262
Year: 1995
Management, Television broadcasting industry, Television broadcasting, Personalities, CITYtv (Toronto, Ontario)

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A V-chip tug-of-war

Article Abstract:

A private broadcasting committee, the Action Group on Violence on Television, is advising federal regulators to adopt an age-related rating system for television programs, much like that used in the US. Critics of the proposal want a content-based system to be adopted.

Author: McDonald, Marci
Publisher: Rogers Publishing Ltd.
Publication Name: Maclean's
Subject: News, opinion and commentary
ISSN: 0024-9262
Year: 1997
Canada, Laws, regulations and rules, Social policy, Violence in television, Television violence, Television broadcasting policy

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