Why rethink thinks twice on brands

Article Abstract:

Rethink Communications Inc. pulled itself out of the running for a chance to create advertising for Molson Canadian after winning the Future Shop Account. The reason for withdrawal is its inability to handle two major accounts at the same time due to their previous experiences of working with big brands.

Author: McArthur, Keith
Advertising agencies, Malt beverages, Advertising, Agencies, Advertising Activity, Brewing industry, Breweries, Molson Inc., Rethink

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Air Canada strives to reach deal on leases

Article Abstract:

A deal to reduce Air Canada's off-balance-sheet debt of $8.5 billion revolves around the airline's aircraft leases. Air Canada, which is seeking to reduce its debt by $3.2 billion in the new aircraft lease plan, halted payments on its aircraft leases after it filed for bankruptcy protection.

Author: McArthur, Keith, McNish, Jacquie
Financial management, Finance, Airlines, Company financing, Air Canada

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CAE lands on USAF short list

Article Abstract:

The United States Air Force places Canada's CAE Inc. on its list of finalists for a contract to offer flight training services, making CAE the only non American company on the list.

Author: McArthur, Keith
Other Commercial and Service Industry Machinery Manufacturing, National Security, Trainers & Simulators, Dept of the Air Force, United States. Air Force, Simulators (Training equipment), CAE Inc., Synthetic training device industry, Simulator industry

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Subjects list: Canada, Contracts, Contract agreement
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