When choices give in to temptations: explaining the disagreement among importance measures

Article Abstract:

The role of importance beliefs in a decision making process is expanding because decision makers have more control over the information flow to decide on the amount and order of information. The research aims to develop a theoretical framework that depicts importance beliefs as a goal-driven knowledge transfer tools and to test this framework by its implications for the discrepancies between importance measures in the context of a contraceptive decision-making task.

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Differential partitioning of extended experiences

Article Abstract:

A study is conducted to examine the way people evaluate experiences that extend overtime and the way the cohesiveness of the experience changed the pattern on overall evaluations. Four experiments suggest that decision makers use two types of processes to integrate experiences over time-one for cohesive experiences and the other for partitioned experiences.

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Path dependent preferences: the role of early experience and biased search in preference development

Article Abstract:

The factors that influence preference development in people are examined.

Analysis, Usage, Influence, Consumer preferences, Experience, Searching behaviour, Information-seeking behavior

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